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These Search Engine Optimization tutorials are aimed towards the web master that wishes to increase their internet traffic. This video tutorial is structured towards beginners and intermediate web masters. The author spends a great deal of time separating fiction from fact and highlights the areas that web masters should pay close attention to in order to guarantee increased traffic. Releated titles Dreamweaver 8 Video tutorials
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Search Engine Optimization Tutorial CD / DVD
When you order this Search Engine Optimization Video Tutorial CD You'll Receive...
Over 7 hours of high quality video-based training that walks you through
the program in easy to follow stages.
A training video that focuses on real life examples and teaches you
real life skills. These tutorials are
structured to increase not only your skills but also your earning potential.
With this Training Video you will...
Learn Search Engine Optimization from a leading expert and quickly master
the skills required to work in a commercial environment.
Learn how to simplify your workflow and increase your productivity using tips and techniques of the pros. Ideal training for Beginners and Advanced users alike
Customer Comments
" ...since getting your dreamweaver training videos last week I've already learned a lot I didn't know and made some pretty major changes to my site. "Nicholas Vitacco, British Columbia
Search Engine Optimization Tutorial CD / DVD
Create the best self-paced learning environment right on your own desktop.Professionally created, comprehensive video based training that's easy to follow. At an unbelievable price.

Topics Covered on this Training Course
- Course Intro

- What Is Covered In This course

- Why Search Engines Are Important

- Limitations of SE Optimization

- Survey of the Search Engine Landscape

- Search Engine Terms Defined

- Optimization Vs Advertising

- Crawler-based Search Engines

- How Crawler-based Search Engines Work

- Web Directories

- Pay Per Click Systems

- How Engines Rank Web Pages Lesson1

- How Engines Rank Web Pages Lesson 2

- The Importance of Off-Page Factors

- Google and The Google Tool Bar

- Checking Your Pages in Google

- Checking Your Pages in Yahoo

- Checking MSN and the Others

- Making Frames More SE Friendly

- Setting Page Titles and Descriptions

- Checking Page Links and Content

- How to Make Your Content Easy to Index

- Keyword Research
- More Keyword Research
- Keyword Phrases Vs Single Words
- Analyzing the Competition for Keywords
- Identifying Your Money Keywords
- Make Keywords Specific and Descriptive
- Keyword Tools: Wordtracker
- Other Keyword Tools
- How Domain Names Affect SE Placement
- Choosing Effective Names
- Registering Domain Names
- Using Multiple Domain Names
- Setting Up Multiple Domain Names
- Creating Crawler-friendly Sites
- Placing Keywords: Page Titles
- Placing Keywords: Meta Descriptons
- Placing Keywords: Meta Keywords
- Placing Keywords: Headings
- Placing Keywords: Body Text
- Benefits of Using CSS
- Working with Images
- Additional Page Construction Tips
- Robot.txt Files
- Outgoing Links
- Common Page Content Mistakes
- Fixing Invisible Navigation Systems
- Why Links are Importnt
- Link Basics
- Building Natural Link Structures
- Reciprocal Links
- Using Google PageRank
- Tips for Identifying Other Links
- Tips on Writing Link Requests
- Getting Links from Directories
- Links that Can Work Against You
- Strategies for Improving Your Links
- Provide Valuable Content
- Syndicating Your Content
- Article Directories
- Blogs
- Content Subscriptions Using RSS Feeds
- Why Pay for Traffic?
- Pay-Per-Click (PPC) Programs
- A Survey of PPC Programs
- Google AdWords and AddSense
- Improving AdWords Rankings
- Yahoo Search Marketing
- Planning Your Yahoo Ad Campaign
- Planning Your Bid Strategies
- Determining Your Max Bids
- Yahoo Search Marketing Reports
- Tracking Your Ads
- Importance of Internet Advertising
- Google Specs and Overview
- Google Site Organization
- Google Page Construction Tips
- Google Link Strategies
- Avoiding The Google Sandbox Effect
- Yahoo Specs and Overview
- Yahoo Site Organization
- Yahoo Page Construction Tips
- MSN Search Specs and Overview
- MSN Search Site Organization
- MSN Search Optimization Techniques
- MSN Search Linking Strategies
- Optimization Tips from MSN
- Ask Jeeves Specs and Overview
- Technical and Editorial Requirements
- Additional Requirements and Design Tips
- Directories Vs Search Engines
- The Yahoo Directory
- Submitting Sites to the Yahoo Directory
- The Open Directory Project (ODP)
- Submitting a Site to the ODP
- Tips for Getting Listed in ODP
- Frame Pages
- Flash
- Optimizing Flash Content for Google
- Avoiding Problematic Flash Content
- Dynamically Generated Pages
- Information Sources
- SEO Web Sites
- Wordtracker
- SE Rank Monitors
- Keyword Density Analyzers
- Link Optimizers-Optilink
- Course Wrap-up
- Disclaimer
- About Your Author
About this Search Engine Optimization Training CD
| Title | Search Engine Optimization |
| Tutor | James Gonzalez Other tutorials by James Gonzalez |
| Videos | 111 Lessons- Video run time: 7 hours |
| Compatibility | Vista, XP, Windows 7, Mac OSX |
| Released | 2006 |
| Availability | Immediate Dispatch |
| Price US / Canadian Sales | Only $99.95
|
| Closed Captions | Closed Captions are not Enabled on this title |
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